Thanks for asking! The DJ Marketing Co-operative from Digitera is a unique marketing program for DJ companies around the world, designed to offer greater value for standard DJ company marketing budgets by reducing duplication of common tasks as well as reaching scale by combining SEO efforts between member companies.
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Mobile DJ Industry
Marketing Co-operativeCombining the power of Local Marketing Budgets to achieve nation-wide and international branding
An international Mobile DJ industry marketing co-operative
With the DJ industry being so fragmented in todays entertainment world, the task of marketing your business becomes far more difficult than usual. Hard-earned dollars cannot be amortized as much as other industries, leading to a relatively large line-item expense on your income statement. Indeed, this state of affairs has led to numerous franchising endeavours….which all failed. Although the logic of sharing marketing dollars between franchisees is a sound one, the fact is that these franchisee attempts were always led by a DJ company…therefore putting franchiser and franchisee in a competitive situation. The lack of trust in such a scenario is what led to the failure of these attempts. However, the need for such a group marketing co-operative still exists.
Here at Digitera, we’ve put together what we think is a solution that DJ companies across the world will appreciate. We’ve pieced together a best-in-class marketing program for DJ companies anywhere, adding in international aspects while retaining the Local SEO that you’ve come to expect. We’ll invoke exclusivity and quality, so that only well-vetted companies are admitted, and in a manner where each company has exclusivity in their own territory. Last but not least, the problem of franchiser vs franchisee is removed in a simple manner…we’re not a DJ company! We still have the expertise required though, as our owner Jordan St Jacques was in the DJ business from 1991 to 2008.
If your DJ company has been looking for the edge over your local competitors, come join our marketing co-operative for your region, and get more gigs!
Only the most reputable DJ companies
Every DJ company that applies for membership will be highly vetted, including Review Inspection, Phone Calls with past clients and general industry reputation analysis.
Only one DJ company per market
We absolutely will not take more than one DJ company for any of the regions listed below. Of course, you’re free to waitlist should the spot for your region become available.
Led by a former DJ
Digitera is led by Jordan St Jacques, an industry veteran who DJed from 1991 to 2008, and also the worlds leading teen night promoter from 2004 to 2013. Jordan speaks every year at the DJ Expo and the Photobooth Expo, catch him at either of these shows for a chat!
Check out our marketing co-operative highlights below
If you don’t see something that you think should be included, please suggest it to us at jordan@digitera.agency, we’re always happy to discuss. Note that we’re looking at this offering every day and constantly adding in features, so that our DJ-specific marketing co-operative is by far the best value in the business.
SEO-related
- Onsite SEO optimization
- Google Ads management (Ad payments are extra)
- Yoast SEO management (for WordPress sites only)
- Header Tag analysis and optimization (h1, h2, he, etc)
- Image analysis and optimization
- Local SEO (one region, 5 keywords)
- 1x Blog Article per month
- Google My Business management
- 1x Backlinks per week
- 1x Citations per month
- Cross-link with other member DJ companies
- Keyword analysis including Long-Tail Keywords
- Semantic Keyword analysis
- Google Analytics analysis re SEO
- Google Search Console management
- Bing Webmaster Tools
- Google Tag Manager management
- Backlink measurement
- XML sitemap maintenance
- Crawl Error analysis and optimization
- Competitive SEO protection
- Directory Listings management
- Competitive SEO analysis
- Internal Linking analysis and optimization
- External Linking analysis and optimization
- Site Speed monitoring
- Mobile-friendly monitoring
- Broken Links monitoring and 301 Redirecting
- Monthly Report
Analytics
- Google Analytics
- Facebook Insights
- Twitter Analytics
- Instagram Analytics
- Pinterest Analytics
- Keyword Rank Tracking
- Backlink Tracking
- Negative SEO Monitoring
- Competitor SEO Research
- Paid Ads Metrics
Other Benefits
Free Music & Videos
- Free Music (one licence included)
- Free Videos (one licence included)
Free Music & Videos
- Free Music (one licence included)
- Free Videos (one licence included)
Other Marketing
Branding
- Directory listing in our branded network website
- Full rights to use the digital assets of our branded network on your own website
- Logo redesign, once per year
Websites
- All website updates
- Financing (ie payment plans) on any new websites
- Hosting package on AWS Cloud Servers, delivered through cPanel interface
- Free SSL Certificate (only on sites we host)
Social Media
- Free account & managed service on LeadFeast.com
- Free account & managed service on PageBeast.com
- 1x social media professionally designed graphic per week
- 10x posts per week between your different networks
- Groups management
- Paid Ads management (Ad payments are extra)
Lead Generation
- Free account & managed service on LeadFeast.com (for leads from #engaged, etc)
- Free account & managed service (for Engagement Announcements) on vAnalyst from Gnowit
- Leads from our Insider Church Network
- One email newsletter blast per month
- Free account on Growthmail (10,000 free emails per month)
- Email list management
Mobile
- One native DJ app on iOS and Android (specific edits extra)
- App Store Optimization (A.S.O.)
Content
- One Bride-centric full-motion “Save The Date” Story format video file per month
- 1x YouTube-sized Promo Video every 6 months
Reputation & Reviews Management
- The Knot
- Wedding Wire
- Google Reviews
- Facebook Reviews
- Yelp Reviews
The Future
- Virtual Reality “Rooms” for selling in VR, created and configured
Digital DJ Expo 2020 Seminar
SEO and Covid-19 Reaction
Lead Generation through Social Listening
Regions under 1,000,000 people
$695See above for Package Details, see below for available Regions
Apply Now- SEO – all aspects above
- Social Media – all aspects above
- Branding – all aspects above
- Websites – all aspects above
- Email – all aspects above
- Mobile – all aspects above
- Content – all aspects above
- Reputation – all aspects above
Regions under 2,000,000 people
$795See above for Package Details, see below for available Regions
Apply Now- SEO – all aspects above
- Social Media – all aspects above
- Branding – all aspects above
- Websites – all aspects above
- Email – all aspects above
- Mobile – all aspects above
- Content – all aspects above
- Reputation – all aspects above
Regions under 4,000,000 people
$995See above for Package Details, see below for available Regions
Apply Now- SEO – all aspects above
- Social Media – all aspects above
- Branding – all aspects above
- Websites – all aspects above
- Email – all aspects above
- Mobile – all aspects above
- Content – all aspects above
- Reputation – all aspects above
Regions under 8,000,000 people
$1195See above for Package Details, see below for available Regions
Apply Now- SEO – all aspects above
- Social Media – all aspects above
- Branding – all aspects above
- Websites – all aspects above
- Email – all aspects above
- Mobile – all aspects above
- Content – all aspects above
- Reputation – all aspects above
Please ask for pricing on Regions over 8,000,000 in population.
COVID REACTION
With entertainment budgets decimated, we feel the pain of the DJ industry at this time. Of course, it’s unrealistic to expect DJ companies to be able to pay invoices on a monthly basis these days. We don’t expect a return to regular revenue streams for the industry until Wedding season of May 2021. Accordingly, here is what we can offer our member companies until May 2021. More details will be announced as we go forward. Please contact us with any questions at jordan@digitera.agency ASAP.
- Phased rollout of services with deferred billing up until May 1st, 2021
- Regular billing starts May 1st, 2021
- Payment plan to “catch up” on invoices before May 1st, 2021
See Digitera at DJ Expo 2021
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Aug 9-12, 2021
Meet our owner Jordan St Jacques at the DJ Expo 2021. See him speak at one of the amazing DJ Expo seminars, or book a one-on-one chat with him to discuss your digital challenges.
Appointment booking link coming soon.
CURRENT MEMBERS
These are our DJ Industry Marketing Co-op member companies.
Regions, Information and Availability
Contact us at jordan@digitera.agency with any questions.
Pricing is generally as follows;
- Metropolitan Regions under 1,000,000 = $595 USD per month
- Metropolitan Regions under 2,000,000 = $695 USD per month
- Metropolitan Regions under 4,000,000 = $895 USD per month
- Metropolitan Regions under 8,000,000 = $1095 USD per month
- Metropolitan Regions over 8,000,000 – call for pricing
Don’t see your region in this list? Ask us about it, and we’ll add it in.
Interested in joining?
Click here to apply for membership.
Common questions about Digitera’s DJ Marketing Co-operative
Hit us up at jordan@digitera.agency if you’ve got more questions and we’ll do our best to answer.
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What is the Digitera DJ Marketing Co-operative?
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Can any DJ company join?
Actually, no. Our marketing co-operative is meant for multi-system operators who have a great reputation within their communities. As well, only one company per market can join.
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How do I apply to join this Marketing Co-operative?
Simple, just click here to be taken to the application form.
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Can you explain the Status beside each Region above?
Yes of course. AVAILABLE means the region is open for applications. PENDING means that we are currently considering a company for that region. UNAVAILABLE means that region is taken by a company, and not open for applications.
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When will this program start?
We’re trying to time the launch of this program to start with the world’s recovery from the Covid-19 crisis. As such, the launch month is going to be flexible, based on world events. Overall, we’re aiming to start the marketing task approx. 3 months before DJ companies return to working full-time again.
